Agency Workshop Speakers
What to Expect…Your First Year in Business and Beyond
New Agency Seminar (Pre-Conference Workshop, additional fee)
Moneyless Marketing (main conference programming)
Rosalind is a third-generation small business owner and “momtrepreneur.” She currently co-owns Trusting Connections, Tucson’s premier nanny agency and serves as the company’s Placement Director and Sales and Marketing Director. Rosalind has worked with children in many capacities as a former professional nanny, an educator and a mother. As a two-time business owner, she has extensive experience with business operations and management, sales, marketing and PR. Rosalind is also the author of Tucson Poppins for Parents: Your Modern Day Child Care Expert, a blog featured on the Tucson Citizen and has made guest appearances on KVOA with Allison Alexander discussing topics relevant to families.
Rosalind joined forces with long-time friend Caroline Malkin, a certified postpartum doula and the two women brought their many years of experience in the child care and education industries together and opened Trusting Connections Nanny Agency. Trusting Connections officially opened for business in August of 2011 and experienced early success. Today, this full-scale agency employs a team of nearly twenty talented nannies, housekeepers and personal assistants and has established a large and growing placement pool which consists of nannies awaiting a permanent placement. The agency is actively involved in the local community, has hosted parenting classes and other special agency events and has become a trusted resource for families in Tucson.
Jess Ponce III
Jess Ponce is the West Coast Partner of Media 2×3, a niche creative agency and production company. His specialty is developing, packaging and managing personality brands across different media platforms. With over 15 years experience as a TV producer, brand manager and media consultant, Jess compliments Entertainment Industry know how with Executive Coach training to strategically promote businesses, leaders, celebrities and experts. Jess is an international speaker and workshop facilitator specializing in personal branding and the art of authentic promotion.
PULL Power Marketing: Grow Your Business, Right Now
The PULL Forum: A Marketing Makeover
Keith Chambers is well known for stating that “Free Enterprise is an all out war and if you don’t believe it, you are likely to soon become one of its casualties.” That approach is why his impressive list of Fortune 100 clients use him religiously. Keith has worked with, taught to and learned from the brightest marketing minds in the world. In his role as Creative Marketing Consultant, he has been responsible for creating the critical Selling Propositions (sales messages) for America’s most famous brands. Keith has assisted more than 160 goods and service providers in formulating their marketing messages, including Arm & Hammer, Trojan, Miss America, General Mills, and many more. Keith is a graduate of Arizona State University with an undergraduate degree in Advertising and Marketing.
Keith will present two workshops for business members. Keith’s workshops promise learn today, use tomorrow tips, tricks and techniques, including 15 specific ways agencies can grow their business. Keith has asked the INA to provide an agency conference attendee’s website for use in his interactive presentation. One lucky agency at conference will have the unique opportunity to have their business website reviewed and critiqued by a marketing expert! Keith will demonstrate the use of newly created marketing insights on a real agency website! Could you be the lucky agency? You must be registered for conference by Friday February 7 for inclusion in this special lottery drawing.
Planning Your Exit: Strategies to Sell Your Agency
Steve Lampert is the founder of CareMatchPro, LLC and a nanny industry veteran of almost 20 years. He owned and operated (and then sold) Buckingham Nannies, a brick and mortar nanny agency, and then founded and operated (and later sold) eNannySource.com. Prior to entering the nanny industry, Steve had a decade of experience as a business brokers, where he handled more than 100 small business transactions.
Transforming Your Work into Your Optimal Lifestyle: Effectively Managing Work-Life Balance
Mary Luz Oscategui, aka The Mompreneur Yogini ™ , is an holistic lifestyle and business coach with more than seventeen years of experience coaching individuals, groups and businesses. The author of 2 books, her qualifications include over twenty one certifications in the health, fitness, and maternity field covering a range of holistic topics: exercise, stress management, nutrition, sleep, eco-consulting, yoga therapy, meditation, pilates, pregnancy, birth, wellness coaching, and business. She has mentored and trained with twenty-five of the top organizations and individuals in their professional fields and is the founder of 6 organizations and consulting businesses including the International Maternity Institute and The Mompreneur Yogini, Holistic Lifestyle and Business Coaching Services.
The International Academy of Baby Planner Professionals ™, founded by Mary, is a professional organization for those in the baby planning industry, leading and representing professional baby planners as well as set the standards for the Institute’s Baby Planner certifications and educational programming.
Bob King, Esq.
Bob is an attorney and founder of Legally Nanny®, the leading law firm providing legal and tax advice to household employers and domestic employment agencies. Bob is a former INA Board Member and has shared his expertise as a contributing writer for INA newsletters and as a speaker at INA conferences. Bob graduated from Georgetown University, studied at the University of Lisbon, Portugal, on a Rotary Fellowship, and received his law degree from the University of Chicago Law School. Legally Nanny assists domestic employment agencies with business, dispute resolution, and labor & employment matters. Additionally, the firm assists domestic employers with legal and tax issues, including payroll; employment, confidentiality and severance agreements; preparing back taxes; and defending audits, investigations, and lawsuits from employees and governmental entities. Bob also serves as the General Counsel for the Association of Premier Nanny Agencies (APNA) and as an expert witness in household employment litigation.
As GTM’s Vice President of Sales, Frank relies on his 25 years of experience and achievements in business development, talent management, sales leadership, and strategy to lead the company’s continued sales growth. Frank boasts a proven track record of accomplishments in growing revenues, people, and new initiatives.
Frank’s experience, entrepreneurial energy, and creativity helps him lead GTM’s sales team to exceed their goals and introduce innovative techniques to get the job done. Frank has a long association with industry-leading training and development organizations such as the Sandler Sales Institute, The Strategic Coach, as well as serving as the past chapter president of the Entrepreneurs Organization (EO). Frank majored in Marketing Management at Siena College in Albany, NY.
Helen Adeosun is the founder of SitterCycle.com and is passionate about learning and children. As a teacher, she was excited to facilitate learning and better serve her students. This same passion drives SitterCycle.com, a platform dedicated to providing nannies and caregivers with online classes and certifications to provide excellent care. Helen has over 10 years of caregiving experience and is a member of the INA, Massachusetts Association of Professional Nannies, and is a member of the NAEYC. She holds a BA from the University of Notre Dame, and an EdM in from the Harvard Graduate School of Education.
Daryl has owned and operated a successful nanny referral agency for 24 years and counting. Her agency, Stanford Park Nannies, was awarded the coveted Agency of the Year award by the Association of Premier Nanny Agencies. Stanford Park Nannies specializes solely in the delicate placement of in-home childcare providers and has earned the honor of being named the Bay Area Parents Family Favorite Winner for Best Nanny Agency for the past 5 years! Stanford Park Nannies specializes in the referral of qualified, experienced Nannies and Baby Nurses on a short term and long term basis for full and part time jobs.
Panelist, Nail the Placement in 3 Referrals or Less
Rachelle is the Operations & Placements Manager of Placement Solutions, a Melbourne (Australia) based niche recruitment firm specialising in In-Home Childcare and household organising solutions in Australia. Rachelle has been in Management since early 2011.
Rachelle began with Placement Solutions in 2010 in a recruitment and placement role. This role began with offering assistance to families who were enquiring about In-Home Care services, and facilitating the application and approval of government child care funds to these families. This involved the matching and placing of suitable In-Home Child Care Educators a.k.a. Nannies with families across the Melbourne metropolitan area and beyond, and continued support and follow-up contact for families and Nannies.
Rachelle’s background is in recruitment, sales and childcare. Her recruitment experience developed over 6 years with one of Melbourne’s largest consumables companies. She managed the end to end monthly recruitment and training intake for 3 offices. Prior to this Rachelle worked in childcare for 8 years, starting as an assistant and progressing to a team leader. This is where her passion began with working with children and their families to provide education, care and support in the early years of a child’s development.
A culmination of her experience in these fields has led Rachelle to have a vast knowledge of finding and retaining quality In-Home Carers and understanding the needs of a family looking for their right match. Rachelle is currently on the National In-Home Care Association (NICA) committee (2013-2014). She is also member of the INA and this is her second conference.
Jami is the owner and president of ABC Nannies, one of the oldest agencies in Colorado. She has worked in the nanny and staffing industries, in a variety of capacities, for over fifteen years. Since joining ABC Nannies in 2003, she has worked in all divisions of the company, including long-term and backup care placements. A Midwest girl at heart, Jami strives to work hard, and with integrity, each and every day. By focusing on high-quality customer service, placement of only the best nannies and domestics, and listening to the ever-changing needs of families in Colorado, ABC Nannies has continued to grow under her direction.
Panelist, Nail the Placement in 3 Referrals or Less
Ryan, the owner of Educated Nannies, has over twenty years of experience working with children and families as a teacher, nanny, tutor, and swim instructor. Ryan earned a multiple-subject teaching credential and Master of Arts in Education from Pepperdine University. Ryan believes that every family is unique and each nanny is equipped with their own special set of skills. The daunting process is finding the nanny who fits with the family! Families trust Educated Nannies to find the right fit for their family.
Educated Nannies was awarded a 2013 Red Tricycle Totally Awesome Award for best childcare agency in Los Angeles!
– See more at: http://www.nanny.org/annual-conference/2014-annual-conference/2014-ina-annual-conference-speakers/?code=204&message=User+not+logged+in.#Agency_Workshops